Zinrelo’s Loyalty Rewards Program Delivers an Impressive 108% Growth in Per-Customer Revenue for Evan-Moor Educational Publishers

From a growth perspective, customer retention, repeat sales and website visitor engagement were very important to us. Zinrelo’s solution has enabled us to do that effortlessly. – Paul Warfield, Marketing Manager at Evan-Moor Educational Publishers

Zinrelo’s modern day loyalty rewards program is enabling creative educational publisher Evan-Moor to garner the loyalty of those who visit its website, turning visitors into loyal, repeat customers. Since its inception, the loyalty rewards program has seen a month-on-month increase in the number of users who are actively engaged with the program.

Evan-Moor provides practical yet engaging materials designed to enhance the PreK–8 curriculum. The company launched the Evan-Moor Rewards Program based on the complete 360-degree engagement solution from Zinrelo. Since then, the Average Order Value (AOV) for loyalty users’ of Evan-Moor jumped by 53% as compared to non-loyalty users. In addition, the repeat purchase frequency for loyalty users increased by 37%. Subsequently, per-customer revenue for loyalty members has risen by a staggering 108%.

“Zinrelo’s loyalty rewards program has consistently delivered impressive results,” commented Paul Warfield, Marketing Manager at Evan-Moor Educational Publishers. “From a growth perspective, customer retention, repeat sales and website visitor engagement were very important to us. Zinrelo’s innovative solution has enabled us to do that effortlessly. The loyalty rewards program was incredibly fast and easy to integrate, and offers a complete solution for our needs. 360-degree customer engagement has driven up revenue significantly.”

The Evan-Moor Rewards Program uses a unique reward structure to boost customer retention. It rewards its…

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