Shopper Approved Surpasses 30 million Ratings and Reviews

Shopper Approved, a scrappy, self-funded startup from Ogden, Utah, is creating big waves in the online rating and review industry.

At only 7 years old, the US-based review company recently surpassed over 30 million total ratings and reviews collected for its clients, without any outside investors or funding. Comparatively, a major competitor in the industry has only collected 35 million ratings and reviews with over $143.8 million in Venture Capital to help support it, and it launched 3 years before Shopper Approved did.

“It’s pretty amazing to think that we’re collecting as many ratings and reviews as Trustpilot, without any additional funding or investors” says co-founder Scott Brandley.

Named one of the fastest growing companies in America by Inc. Magazine, Shopper Approved has made the coveted Inc. 500 list for the past two years in a row, proving that you don’t have to have millions of dollars in venture capital in order to be successful.

“If you have a vision, innovation and a great team, you can do incredible things,” says Brandley. “We love the fact that we don’t have to worry about investors, and we can focus 100% of our time and resources on our customer’s success.”

In the digital economy, reviews are a key part of the purchase-making process for consumers. In fact, according to Vendasta, 92% of consumers read online reviews, and star ratings are the #1 factor taken into account when consumers are making a purchase online.

Over the years, Shopper Approved has become a household name in review aggregation and syndication services, collecting up to 70x more ratings and reviews than any other review company in the industry, which has been a significant driving force behind their exponential growth.

According to their most recent numbers, Shopper Approved currently collects over 1,500,000 customer ratings and reviews per month, and is projected to collect an additional 20 million ratings and reviews in 2018 alone, thus increasing its current numbers by an additional 66% over the next 12 months.

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