“In recent years we’ve seen an exponential growth in our kitchen mats category, and as we are developing new products, it was important for us to elevate the kitchen mat,” says Yuval Evar, EVP of Home Dynamix.
New York, NY (PRWEB)
October 12, 2017
Home Dynamix is excited to announce the expansion of its kitchen mat business with the addition of four exclusive brands. Home Dynamix is launching mats designed by prominent chefs Emeril Lagasse, David Burke, and Josh Capon in addition to a special line designed by the world renowned fashion designer, Nicole Miller.
The new mats will include unique features and designs which bring style and functionality to the everyday cook. “In recent years we’ve seen an exponential growth in our kitchen mats category, and as we are developing new products, it was important for us to elevate the kitchen mat,” says Yuval Evar, EVP of Home Dynamix. “We feel that these new lines beautifully marry design and comfort, transforming our customers’ kitchens.”
Following its successful debut last year, Home Dynamix is expanding its kitchen mat collection by Chef David Burke. The collection will feature over 50 designs with comfort and durability in mind. As a professional chef and restauranteur, Burke knows that the ideal kitchen mat is not only comfortable to stand on, but is easy to clean. The mats in this line feature textured PVC tops that are water and stain proof, withstanding even the toughest of kitchen mishaps.
“We are beyond excited to add Emeril Lagasse to our roster,” says Yuval. “Emeril, in true Emeril fashion, has teamed up with us to kick our kitchen line ‘up a notch’, using brand new technology to create the best anti-fatigue mats out there. The kitchen mats in this collection feature more than just your standard memory foam core; they use air flow technology and specially designed NBR foams to provide every customer a mat that will offer joint, back, and foot relief while cooking their favorite meals.
Another newcomer to the Home Dynamix kitchen family is Josh Capon. Capon is a TV personality, seasoned chef, and up-and-coming restaurateur, whose casual vibe mixed with his classical training melds almost perfectly with Home Dynamix to create a kitchen mat line that focuses on the best of both style and comfort.
In addition to the three amazing chefs in this category, Home Dynamix is launching a line of stylish kitchen mats, designed by fashion designer Nicole Miller. Home Dynamix is already collaborating with Nicole Miller on other home textile categories. Nicole Miller’s kitchen line will include mats that focus on fashion and design, bringing personality and style into the kitchen
About Home Dynamix
Founded in New Jersey in 1986 as a rug importer business, Home Dynamix is a family-owned and operated business that has grown to become a leader in manufacturing and distribution of beautifully designed and quality home goods including rugs, mats, bedding, bath and pet products. With more than three decades in the home textile business Home Dynamix has distinguished itself as a trendsetter that always keeps the customer in mind. Home Dynamix is a worldwide company with more than 300 employees in offices in New Jersey, New York, California, China and India. Home Dynamix travels the world to find the freshest styles, most luxurious fabrics, and most advanced technology to create high quality, high fashion home decor products. For more information, visit http://www.homedynamix.com.
Share article on social media or email: